Head Hunter for Broadcast & Online Media
Arethusa Master in Marketing e Comunicazione Publitalia
Milano, Italia
Educational background in Communication and Marketing (Mass Communication Degree, Master in Marketing & Communication).
After ten years’ experience in television production for the Mediaset Group and two years in content development for the Fastweb Group, in 2003 I opened Labmedia, my media consulting company. Labmedia is focused on Research & Development for audiovisual contents (tv and online), and Human Resources for Broadcasting and Media companies (Recruiting Consultancy, Training).
Main Labmedia activities:
- Strategic consulting to broadcasters Marketing depts.
- Branded Entertainment & Branded Content: Consulting and Training (for broadcasters, media agencies, advertising sales houses); Strategy, Creativity, Production, Monitoring (for Advertisers)
- Strategic consulting to public and private institutions (Regions, Film Commissions, professional associations) on the audiovisual local segment (production, workforce, training…)
- Training (Universities and professional courses).
In 2006 I wrote “Tv job. The audiovisual skills” (www.tvjob.it), first and so far unique Italian research about the tv workforce, and after that I began to offer recruiting services to broadcasters and production companies. Now I'm Media Practice Leader and Head Hunter at Elan-member of GSO company (that offers also Assessment and Coaching services).
Main Alessandra Alessandri clients:
Rai, Mediaset, Sky Italia, La7, Mindshare, Magnolia, Fox International Channels, A&E Networks, De Agostini, Film Commission Torino Piemonte, Lombardia Film Commission, Doc.it, Cartoon Lombardia, Istituto di Economia dei Media - Fondazione Rosselli.
Informazioni di contatto e personali
Profilo di Alessandra
Siti Web
Compleanno
19 ottobre